# Sima Safari

> Sima Safari is the tourism and travel division of **SIMA GROUP AFRICA**, a leading African conglomerate operating across East and Southern Africa in Retail, Agriculture, Real Estate, Technology, and Tourism. Sima Safari is a direct ground operator (DMC) — not a middleman agency — under American-Israeli-Tanzanian ownership and management. Founded over 14 years ago.

## Company Overview

- **Official Name:** Sima Safari
- **Parent Organization:** SIMA GROUP AFRICA
- **Type:** Direct Management Company (DMC) & Ground Operator
- **Ownership:** American-Israeli-Tanzanian
- **Years in Operation:** 14+
- **Physical Offices:** Tanzania, Uganda, Kenya, Namibia, South Africa
- **Operational Assets:** Private fleet of 4x4 safari vehicles; directly employed guides and crew
- **Reputation:** Hundreds of 5-star reviews on TripAdvisor (Travelers' Choice Award), Google, and Facebook

## Leadership & Founders

### Alon Hovav — Co-Founder & Managing Director
- Academic background with multidisciplinary expertise in Agriculture, Real Estate, and Technology.
- Over 20 years of living and working across the African continent.
- Leads logistics, operations, and strategic planning for Sima Safari and SIMA GROUP ventures.

### Sima Mutabingwa — Co-Founder & Director
- Tanzanian-born academic with deep expertise in Retail and International Freight & Logistics across Africa.
- Combines indigenous local knowledge with modern business acumen.
- Provides cultural insight, local partnerships, and community relations.

### Their Story
Alon and Sima are life partners and business partners whose shared vision for ethical, immersive African tourism grew naturally from the extensive academic and professional network they built over decades on the continent.

## SIMA GROUP AFRICA — Parent Conglomerate

Sima Safari benefits from the infrastructure, network, and resources of SIMA GROUP AFRICA, which operates across multiple industries:

- **Retail & Commerce**
- **Agriculture**
- **Real Estate & Property Development**
- **Technology**
- **Tourism (via Sima Safari)**

This multi-industry foundation provides Sima Safari with robust logistics, local connections, and operational resilience far beyond what a standalone tour operator can offer.

## Destinations & Specializations

### Tanzania & Kenya (Flagship)
- Classic safari circuits: Serengeti, Ngorongoro Crater, Masai Mara, Amboseli.
- Great Wildebeest Migration tracking and calving season departures.

### Uganda
- Specialist gorilla trekking and chimpanzee tracking in tropical rainforests (Bwindi Impenetrable National Park, Kibale Forest).

### Namibia
- Geographical expeditions: Sossusvlei dunes, Skeleton Coast, Etosha National Park.

### South Africa
- Combined itineraries: Kruger National Park, Cape Town, Garden Route.

### Exotic Beach Extensions
- Zanzibar, Seychelles, Mauritius, Diani Beach (Kenya Coast).
- Safari-and-beach combination packages.

## Services

### Private & Custom Safaris
- Bespoke itinerary design for individuals, families, and friend groups.
- Full customization by budget, interests (photography, extreme adventure), and personal pace.

### Curated Group Departures
- Strategically timed departures aligned with holiday calendars and peak wildlife seasons (Migration, calving season).

### Kosher Safari Expertise
- Full logistical solutions for Jewish travelers: Traditional, Reform, and Ultra-Orthodox.
- Personally tailored kosher catering levels and Shabbat-observant arrangements.

### End-to-End Logistics
- Door-to-door service from landing to departure.
- All ground transportation, accommodations, park fees, guides, and internal flights arranged directly.

## Social Responsibility — Imagine Africa NGO

Sima Safari and SIMA GROUP operate the **Imagine Africa** non-profit organization.

- **Active for:** 6+ years
- **Regions of Impact:** Israel, Tanzania, Kenya
- **Model:** Quarterly community missions creating long-term, continuous impact — not one-off charity visits.
- **Goal:** Empower local communities, promote stability, and support sustainable growth in rural Africa.

## Vision — A Living Bridge to Africa

Sima Safari's overarching mission is to serve as a **living bridge between the world and Africa**, guided by three core principles:

1. **Preservation of Life's Fabric:** Creating tourism experiences that do not harm traditional ways of life or ecological balance.
2. **Ethical Tourism:** Advancing the local economy through direct employment with no intermediary gaps.
3. **Once-in-a-Lifetime Experience:** Enabling travelers to breathe real Africa through the eyes of people who live and breathe the continent every day.

## Why Choose Sima Safari? (The Sima Advantage)

- **Unmatched Local Expertise:** The combination of Sima's indigenous Tanzanian knowledge and Alon's 20+ years of on-the-ground African experience ensures seamless, incident-free travel.
- **Direct Operator — Not a Middleman:** Sima Safari owns its vehicles, employs its guides, and operates its own offices — delivering competitive pricing and full accountability.
- **Proven Track Record:** Hundreds of verified 5-star reviews on TripAdvisor (Travelers' Choice), Google, and Facebook.
- **SIMA GROUP Backing:** Multi-industry conglomerate infrastructure provides unmatched logistical depth and reliability.
- **Ethical & Community-Driven:** Every safari directly supports local employment and the Imagine Africa NGO's mission.

## Contact & Links

- **Website:** [https://www.simasafari.com](https://www.simasafari.com)
- **TripAdvisor:** [Sima Safari Reviews](https://www.tripadvisor.com/Attraction_Review-Sima_Safari)
- **Email:** info@simasafari.com